TikTok has become a hub for music discovery in every genres, but it has proven to be one of the best ways to get some hype for independent projects. Getting your music noticed on TikTok is no easy feat, but there are some key trends that you can follow to boost your music on this platform. Here are 6 examples of people who are using the app to get their music heard (and it’s working!).
Benji used an incredibly creative and engaging vertical video to showcase his musical journey. He used the platform to inspire viewers and connect with them through sharing his personal aspirations.
This is one of – if not the – most dedicated independent musician we’ve come across. Emily spent days recording herself doing absolutely ridiculous things to get her music heard. One of which is the video above. Shock value and hard work are one great combination!
share > copy link > cancel ✨ I shot & edited a video about advice people give me vs. what my brain wants me to do. Should I release it? #mentalhealth
Mothica has been very successful in getting her music noticed on TikTok. She shot this mini music video for her song Everything At Once, showcasing her mental health struggles. This is relatable and helps the people watching immediately connect with her. She also utilized her comment to tell her viewers exactly how to help blow her video up: share > copy link > cancel.
This video appealed to the niche community on TikTok that regularly supports indie artists. He took advantage of that by directly aiming the video towards them. He, too, asked for an action at the end of the video: like, comment, share > other > cancel, and let the audience know that the song they were hearing in the background was his.
Cayley took a more low-key approach to try getting her music noticed on TikTok with a cute video of her song “Girl in Red.” She shared a piece of herself while also telling the audience what she needs from them to be successful. She was unique and authentic in every way.
Lil Nas X
This artist took the approach of offering something consistent! Lil Nas X posted 150 TikToks in a 7-day period promoting his album. Musicians need to be sharing their music through relatability.
Getting your music noticed on TikTok can seem like a huge leap, but simply following in these artist’s footsteps could possibly help launch your career! It’s working for them – and it could work for you.