About Cyber PR

Cyber PR is an artist development and marketing strategy firm serving musicians and music-related brands. We create long-term marketing plans called Total Tuneups, coach artists through the new music business and handle social media posting and growth strategy.

Meet The Team

Women Getting Shit Done

ariel hyatt

Ariel Hyatt runs Cyber PR Music, an artist development, social media & content strategy firm based in New York City. Her agency just celebrated 25 years in business and she and her all female team of women who get sh-t done run digital PR campaigns and advise on how to create online influence and release impactful projects. She has spoken in 12 countries to over 100,000 creative entrepreneurs and is the author of five bestselling books on social media, marketing, and crowdfunding including Cyber PR for Musicians, Music Success in 9 Weeks, and Crowdstart. Her newest Book The Ultimate Guide to Music Publicity comes out June 2, 2021.


Follow her on Twitter:http://twitter.com/cyberpr | http://twitter.com/TheHunterCat

View her full press kit here

Acting as the first voice you may hear at Cyber PR, Jamie loves getting on the phone with artists to collaboratively create a plan of action. Jamie is a rockstar at writing personalized, effective Total Tuneups that focus on helping musicians strengthen social channels, expand fanbases, and further develop their artistry. She’s masterful at planning release rollouts and 12-month plans. She’s a born and raised NYC woman from Queens who holds a Public Relations degree from Iona College, minoring in Writing. When not working, she enjoys seeing live music shows, discovering new music, reading romance novels, and spending time with her mini-dachshund puppy, Rori. (Who may or may not be named after Gilmore Girls)

michelle kirk

Michelle Kirk started as a Music Journalist in Charlotte, NC, where she wrote for local arts publications, organized shows, and promoted local bands. She moved to LA in 2016 to pursue a career in the music industry, learning the ropes of Public Relations and Social Media Marketing in the digital landscape. She joined Cyber PR in 2020 while working from home in quarantine. Michelle loves reading non-fiction books and literary magazines, hiking California trails, and playing with her tiny son, Jackson. 

Kayla’s passions in life are music, art, and media. She’s a whiz at website building and creates beautiful sites and social posts that are effective for musicians while keeping a keen eye on brand and narrative. She holds a degree from Ramapo College in Visual Communication Design. When not managing campaigns, Kayla spends her free time seeing live music and runs her live music blog Concert Crack.

ailie orzak
Ailie Orzak is a student at Tufts University, a PR/Social Media Assistant at Cyber PR, and a lover of all things music and digital culture. When she’s not keeping up with the latest Tik Tok trends or putting together pitch lists for artists at Cyber, you can find her cycling around Boston, drinking tea with friends, and listening to Radio Lab podcasts. She joined Cyber PR’s team in the midst of 2020 and is always excited to support independent artist’s in expanding their audiences organically. 

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