About Cyber PR

Cyber PR is an artist development and marketing strategy firm serving musicians and music-related brands. We create long-term marketing plans called Total Tuneups, coach artists through the new music business and handle social media posting and growth strategy.

Meet The Team

Women Getting Shit Done

ariel hyatt

For 25 years Ariel has been a cheerleader for independent artists. She adores the challenges that today’s music business presents and she leads her team to help clients come out ahead. She is known throughout the industry for her books, blogs, and dedication to education and she loves teaching artists which she has done in 12 countries for over 100,000  creatives helping them take control of their own marketing, leading masterclasses and workshops. She is the author of 6 books on marketing, crowdfunding, social media, and publicity for artists, all of which went to #1 on Amazon. She used to be an obsessive world traveler but now stays at home raising her toddler. She enjoys baking, Ted Lasso, and discovering esoteric playlists.

 
 

Follow her on Twitter:http://twitter.com/cyberpr | http://twitter.com/TheHunterCat

View her full press kit here

sandy asirvatham

Known artistically by her given name, Sandhya–is a longtime musician, writer, and multimedia creative entrepreneur. Probably the most Type-A musician you’ll ever meet, she has joined the Cyber PR team to help with both sales/admin and client branding/marketing. A client of Ariel’s for more than a decade, Sandy is really excited to pay it forward. A former TV commercial producer, alt-weekly columnist & journalist, and concert organizer/promoter, she’s been a fixture on the Baltimore/DC cultural scene since the mid-1990s.

myra gleason

Singer-Songwriter, Storyteller, and Speaker, Myra’s passion to see artists thrive, comes from years of DIY learning, experimentation and execution. She has played hundreds of shows developing  a fanbase through constant touring with her band Gleeson. Having several of her songs placed in TV/Film she is excited to bring her experience and knowledge. She’s an avid gardener, plant mom, future podcaster, and had one TikTok go viral that had nothing to do with her music.

abbey olson
Abbey Olson graduated from the University of Puget Sound with a Degree in Theatre Arts in 2020. While her Senior year wasn’t what she expected, she was happy to see the world turning to entertainment to get through the pandemic, hoping to one day be a part of the industry to continue to bring that joy. When she started at Cyber PR as an intern, she fell in love with her role as a Publicist and PR Assistant. Helping independent artists get their music into the world (and listening to all kinds of music for a living) made her want to pursue it further. As a theatre kid, her own musical taste is quite eclectic. She listens to, and loves, Selena Gomez, Aly &AJ, ABBA, and The Beatles, as much as she listens to the music from Hamilton, Come From Away, and Book of Morman. Aside from music, she is a Hufflepuff, she loves to watch TV, and she loves dogs.
 
annie stokes
Musician, songwriter, and multi-instrumentalist from VA. She became a client of Cyber PR in 2020 so that she could learn to manage her career more effectively. She’s thrilled to be lending her experience and perspective to clients. Annie believes (despite the challenges we are all facing) that it’s an exciting time to be an independent artist. When not making music or helping musicians, she’s a herbalist, tarot reader, mediocre latte artist, and the mother of three cats and two human daughters. She loves the movie Practical Magic even though it ruined her for real estate.
 
suz paulinski

Suz is a mindset coach for music professionals and founder of The Rock/Star Advocate, helping creatives with time solutions that enable them to gain clarity on their next steps while maintaining a healthy work/life balance. Her first book, The Rock/Star Life Planner, now in its fourth edition, is a tool for creatives to find focus in their daily lives and her teachings can also be found in her many guest blog posts for Rising Tide, Huffington Post, Sonicbids, Tunecore, Soundfly and on her podcast Music-Preneur Mindset.

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