9 Tips For Increasing Likes This Summer

9 Tips For Increasing Likes This Summer

Summer is GOING DOWN! As we reach the end of a Global Pandemic, increasing likes on social media and up your engagement are possible in more creative ways. I know it’s difficult to focus on interactions with fans on social media when all you want to do is...
The Musician’s Communication Map

The Musician’s Communication Map

This is an excerpt from Ariel’s 5th book The Ultimate Guide to Music Publicity. Writing The Ultimate Guide to Music Publicity got me thinking about all of the forms of communication that musicians must know how to navigate which also fall under the category of...
4 Ways Indie Musicians Are Killing Social Media

4 Ways Indie Musicians Are Killing Social Media

This is a guest post from our friend Joshua Smotherman, who is a straight shooter when it comes to what he sees in the world of social media for musicians…. He says: “In an ideal world, I would wake up in the morning to a fresh cup of hot coffee. I would...
7 Reasons Artists Strongly Resist Social Media

7 Reasons Artists Strongly Resist Social Media

There are 26.9 million people on Instagram to connect with right now. Anyone can connect with a few hundred people, forge great relationships, and then market music to those fans who want it and like it. Simple. What is NOT simple is getting your judgments about...
YouTube Optimization For Musicians

YouTube Optimization For Musicians

So you’ve taken the excruciating steps it takes to express yourself visually and made yourself a professional video. Your next move is making sure that people see it. Below are 9 ways to optimize your video’s potential on YouTube. 1. YouTube Titles Are Everything...
Musician’s Guide to YouTube and Facebook Premieres

Musician’s Guide to YouTube and Facebook Premieres

A powerful and effective way to get your own PR spinning is by creating your very own YouTube or Facebook Premiere. Getting a premiere on a music blog is a great way to launch a new single, but they are harder and harder to get nowadays. If you are not experienced in...

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This free guide covers all best practices for each form of communication: social media posting, newsletter writing, and publicity.

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