By now you probably know that the thing that will help you create a long-lasting career in the music industry is communicating with your fan base regularly and consistently. This means sending a monthly newsletter. But a lot of artists still struggle with sending a...
Some of the best tools to promote your music can come (free!) straight from the Internet, however sometimes diving into the world wide web can be scary. What blog site should I use? What do I write about? Is anyone even reading what I’m writing?? No need to fear...
My phone rang last week and it was Tom Silverman from Tommy Boy calling to discuss my panel for his upcoming Chicago New Music Seminar. Tom was half amused and half disgusted. “Have you seen Billboard this week?” He asked. Since Billboard is a publication...
1: Pick A Niche And Dominate It There are no ultimate 100 Indie Maximum Exposure vehicles for one simple reason. Indie artists must break from a niche. That niche must be well delineated and can be very, very small and still be effective. The mistake most artists make...
17: Stop the Musical Masturbation I wasted so much time playing open mics and writer’s nights in Nashville and Boston. The same is true of all the “hot new music sites” that spring up every 20 minutes on the Internet. The fans do not go there,...
