2020 was one of the hardest years any of us have ever had to go through. It was filled with tragedy and loss and isolation. That being said, it was like any other year in the sense that there were new marketing trends for the music industry. In this blog post, we will...
Wow – 2020. We’re entering a brand new decade, and often it can feel very overwhelming to keep up with the ever-changing new music industry. That’s why we have compiled a list of 20 Music Marketing Predictions for 2020 to help get you started! Strap...
Your musician brand is the foundation of your artistry. Yet, artists commit brand atrocities all the time. Here are the worst ones so you can be aware of them and avoid making these musician branding mistakes. 1. Not Having A Brand P-L-A-N! – AKA A Strategy A...
The key to establishing yourself online and within your niche is building a strong musician brand. Unfortunately, this is far easier said than done. The process of designing, building and nurturing a new brand means you have established: Your WHY – the reason...
Branding Yourself Is Not Selling Into Some Gimmick I remember the first time that a business coach-type told me that I needed to pay more attention to my branding…I had no idea what she was talking about. I thought that brands were for companies, make sure that they...
