Cyber PR LAB 11: Spotify Masterclass
with Ariel Hyatt, Mike Warner, and Andrea Young
This course has been fully updated for 2020 and is available now to binge!
Mike Warner, author of Work Hard Playlist Hard, is an independent artist, curator and the go-to person when it comes to playlist strategies on music streaming services.
Andrea Young is the co-founder of DPG Worldwide, focusing her energies on music curation services, playlists, and working with emerging and established artists through label services.
In this Cyber PR LAB 11, you will get:
Two special guests who are both experts in the world of Spotify Promotion
Learn the different types of playlists (there are 4 distinct types) and understand what is needed to get on each
Master the “fan journey” that starts on Spotify so you can effectively relate to any fan who finds you in a playlist
Access to our Private Facebook Group Sample emails to send to your list
What You’ll Learn
SPOTIFY FOUNDATIONS WITH ARIEL HYATT
How to set up the most effective Spotify profile possible
Crucial things to understand about how the platform works
The three different types of Spotify playlists and how to get on each one
EVERYTHING YOU NEED TO KNOW ABOUT PLAYLISTING
How to create your own playlists and grow your following through sharing them
Mike teaches you how you can curate your own playlists to promote to fans
How to submit directly to Spotify’s editorial team for consideration and how often you may do so
ORGANICALLY BUILDING ON SPOTIFY PLAYLISTS
Playlisting advice from Andrea Young, Cofounder DPG, who spends her working hours submitting music to playlisters
How to stand out amongst the 40,000 tracks going up daily on Spotify
Advice on how where to find playlisters to submit your music to for consideration