Being interviewed on music blogs is EXCITING! You have received an invitation from a media outlet to share your story and gain access to new fans and industry attention. This is cause to celebrate! Throughout my years as a publicist I’ve encountered responses...
Here at Cyber PR, musicians frequently call and ask me to write and blast a press release. The strongest reason to write a press release is for a particular event (like a show, a benefit, or a special occasion) OR for a very niche market (a “genre” of music is not a...
Adding a music publicist to your team is a big step. Publicity is, after all, vital to your career, and you want to get the best music publicist (and PR) you possibly can. A million years ago – on my very first day as an intern at a fancy public relations firm...
You have your music, your vision, and you are eager to make that first move in the world of Music Publicity. Congratulations! But before I jump into what you’re here for, the nine critical things you should know about Music Publicity, we need to be sure that...
My team and I speak to a lot of musicians who want to hire a music publicist. Suffice to say, we’ve seen (and heard!) a few wild stories from the artists we work with and from our time in the music industry. One thing has never been more clear, and that is that...
Last year I got a call from a veteran musician. He told me how he did his homework and avoided hiring one firm with a reputation for not delivering strong music blogger results. He thought he’d done his research, and checked all the boxes. He should have been...