A few days ago the Marketer of the Day Podcast retweeted an excellent interview I did that is a perfect companion to the Social Media Organizer and the Inside A Social Media Management Campaign articles.

In this 24 minute podcast, I talk with Robert Plank about:

  • What to do about our current massive Facebook Problem
  • Why you need to hone your narrative
  • How to understand the difference between using socials for friends and using it as a brand (with an excellent example of how one of my artists did this)
  • THEMES – how to select effective themes for your socials
  • How socials are different for creatives and musicians than it is for everyone else
  • Why you need a Social Media Tuneup aka everyone overlooks critical steps in their social strategies
  • How to spin your own PR wheels on socials




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