How to Use ChatGPT for Music Publicity
When was the last time you ran your own DIY PR campaign? If you have to stop and think, it’s probably been too long. I get it—putting together a PR campaign can feel overwhelming sometimes, trying to figure out everything from which single to push first to how to...
5 Things Every Artist Should Know About Music Publicity
I was delighted to be interviewed by Manafest - Chris Greenwood - the founder of Smart Music Business about my latest book The Ultimate Guide to Music Publicity. It's short and sweet and packed with great advice about public relations for musicians! We identified 5...
Two Podcasts That Explain Email For Musicians
Amongst all the pressure of social media, Spotify numbers, and live performance stands one of the most overlooked and powerful ways to make money as a musician in 2024. And you can even do it without leaving the house. Of course I’m talking about email lists. An email...
7 Valuable Email List Tips
One of the most frequent questions I get is "why do I need an email list?" It's easy to get fixated on social media and Spotify as a way to propel your career forward, and for good reason. We're on them all day and they're always touted as a must have for artists!...
Musician’s Guide To Growing A Massive Email List
You got into this for the passion and the love of the craft, am I right? But somewhere along the way you'd probably like to make money from that passion too, right? Well, making money can come from a number of places when it comes to the music business, but by and far...
Increasing Artist Income – Part 3: Sustainable Strategies
If you are looking for Sustainable Strategies to increase your artist income, you're going to love this! There are three key components to increase your income as a musician. We've gone over Part One and Part Two already, so if you haven't yet take a second to catch...
Increase Your Artist Income – Part 2: Multiply Purchase Frequency
To Increase Your Artist Income you Must Multiply Purchase Frequency Let's talk about the elephant in the room — very few people still buy an artists music. If you're waiting to make a palpable artist income you probably should not be relying solely on the amount of...
3 Ways To Increase Artist Income – Part 1: Build Your Fanbase To Increase Your Music Income
To increase your music income you must first increase your active fanbase This is the golden rule that, in my opinion, isn't talked about near enough. There is no magic bullet to making money off your music. The reality is hard work but it is simple — increase your...
Preparing for Being Interviewed On Music Blogs
Being interviewed on music blogs is EXCITING! You have received an invitation from a media outlet to share your story and gain access to new fans and industry attention. This is cause to celebrate! Throughout my years as a publicist I've encountered responses from my...
Musicians Guide to Music Blogs
I'm a strong believer in the power of music blogs when it comes to gaining reviews for your music. Sure Spotify and playlist placements are great, but there's nothing quite like the power of words. That's where music blogs come in. Think of them as the secret sauce...